We spoke with speaker, author, and business coach Sophie Lechner—an expert in helping mission-driven entrepreneurs turn marketing from a dreaded chore into an enjoyable, client-attracting practice. Sophie developed her signature Magnet Model, a transformative framework designed to help entrepreneurs build lasting influence and draw clients naturally.
“"Once you can really be your own identity, you can also then decide which pieces of marketing work for you. Maybe you're more about presenting in public. Maybe you're more about writing behind the scenes...”
Interview Highlights
The myths that hold entrepreneurs back from showing up authentically online and how to overcome reservations about engaging on LinkedIn.
How to turn a “chaotic” career path into a compelling narrative using differentiating personal stories as a branding tool.
Why having a “magnetic” LinkedIn profile may be more important than a website and the "playground" mindset towards LinkedIn networking.
Actionable tips on starting from scratch on LinkedIn, cultivating your unique “golden thread,” and then shifting into movement-driven content.
Summit Session: Create a Movement with Linkedin
Lead a Movement, Not Just a Business What if your message could travel further—without you having to work harder? In this session, we will workshop one of the elements of the Magnet Model: developing champions that share your message for you. You’ll discover how to leverage LinkedIn (or any content platform) to grow your reach in a way that feels natural, aligned, and impactful—so your mission creates the ripple effect it was meant to.
Free Resource
When anyone Googles your name, your LinkedIn profile is the first thing that shows up. What will your prospects find when they look you up?
LinkedIn is a window into YOUR world.
The About section is the heart of your LinkedIn profile. It needs to engage the reader through their emotions and senses just as much as the facts you share.
Attract Your Ideal Clients Like a MAGNET!!
REGISTER for the Build Your Influence Ecosystem Summit
A virtual summit designed to empower entrepreneurs, coaches, and thought leaders to build a sustainable and influential presence in their industry. Discover strategies for strategic visibility, collaboration, and authority-building—ensuring you're not just seen, but deeply respected and in demand within your niche.
OR ⬆️ LEVEL UP ⬆️ to the VIP Vault to access summit replays and 25+ expert workshops to sharpen your influence and elevate your expertise!
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